Setting aside its global strategy helped Gillette in India - BusinessToday - Issue Date: Apr 13, 2014
Gillette launches “Champions” marketing campaign in 2008
Harry's Marketing Strategy: How The Men's Razor Brand Dominated The Category - NoGood™: Growth Marketing Agency
Gillette new campaign stirs global controversy | Marketing Edge Magazine
How Gillette Changed The Hair- Scape For Both Men And Women; Here's Looking At The Clever Marketing Strategy By Gillette That Raked In Moolahs For The Company - Inventiva
Gillette Marketing Strategy & Marketing Mix (4Ps) | MBA Skool