Gillette's 'We believe: the best men can be' razors commercial takes on toxic masculinity - YouTube
Get woke, go broke? Gillette's 'toxic masculinity' ad via Grey New York haunts P&G as shaving giant takes US$8 billion writedown – Campaign Brief
Gillette brand takes a hit as '#metoo' ad backfires
Gillette CEO: Losing customers over #MeToo campaign is 'price worth paying' | Washington Examiner
Gillette 'toxic masculinity' ad controversy: Lynx ad led the way | news.com.au — Australia's leading news site
Don't Blame My Toxic Masculinity for Gillette's Woes - Barrons
Gillette's toxic masculinity ad an act of brand suicide - The Gateway
The cost of Gillette's wokeness revealed: a non-cash writedown of $12 billion | The Australian
Scientists agree with the message of Gillette's toxic masculinity ad
Dataracer on X: "Gillette CEO: "We lost $8 Billion dollars after our Toxic Masculinity ad campaign. But it was worth it." https://t.co/RmcTQ0K8Ri" / X
Gillette faces backlash and boycott over '#MeToo advert' - BBC News
Gillette advert prompts furious conservatives to throw away razors in protest at effort to tackle toxic masculinity | The Independent | The Independent
For Men, Gillette Is No Longer The Best A Brand Can Get
$350 mln. in 6 Months — The Cost of the 2019 Gillette Advertising Fiasco? | by Georgi Georgiev | Medium
Hundreds of British men threaten to boycott Gillette over #MeToo-inspired advert | Daily Mail Online
Gillette backflips on 'toxic masculinity' with new firefighter ad | news.com.au — Australia's leading news site
People Are Throwing Away Their Gillette Products After The Company Releases A Controversial Ad | Bored Panda
Procter & Gamble: Three Years After Gillette's “We Believe” | by Pranav Guru | Medium
Gillette's 'toxic masculinity' ad haunts P&G as shaving giant takes $8B writedown - Washington Times
The Gillette advert isn't against men; it's against toxic masculinity
Dataracer on X: "Gillette CEO: "We lost $8 Billion dollars after our Toxic Masculinity ad campaign. But it was worth it." https://t.co/RmcTQ0K8Ri" / X
